英文原文
Gamification in training can make your entire team more engaged and motivated, ultimately helping you maximize your company’s potential. A 2022 study found that gamification largely increases employee training results and overall office performance. It can help increase the number of clients by over 16% and the collected fees by almost 40%. Gamification is adding game mechanics to things that typically don’t have them. In corporate training programs, such gamification elements could include points, leaderboards, badges, levels etc. This keeps employees engaged and motivated while also improving the effectiveness of the learning process. A study performed by KPMG showed that gamified training delivered impressive results: 25% increase in fees collected, 16% increase in the number of acquired clients, opportunities from new clients rose by 22%. Benefits include increased information retention, learner engagement, motivation, instant feedback, fun company culture, and social learning. Gamification can be used in onboarding training, compliance training, leadership training, sales training, and new software training. Implementation involves setting goals, choosing gamification software like Adact, selecting game types, adding leaderboards, and asking for feedback. Gamification is effective in training as it engages users, increases motivation, improves knowledge retention, and provides immediate feedback. Challenges include design complexity, alignment with objectives, and individual differences. Gamification increases motivation through clear goals, progress, and rewards, impacting training and development by boosting focus and personalization.
中文翻译
培训中的游戏化可以使整个团队更加投入和积极，最终帮助您最大化公司的潜力。2022年的一项研究发现，游戏化在很大程度上提高了员工培训结果和整体办公室绩效。它可以帮助客户数量增加超过16%，收取的费用增加近40%。游戏化是将游戏机制添加到通常没有它们的领域中。在企业培训计划中，这些游戏化元素可以包括积分、排行榜、徽章、等级等。这使员工保持参与和积极性，同时提高学习过程的有效性。毕马威进行的一项研究表明，游戏化培训带来了令人印象深刻的结果：收取的费用增加25%，获得客户数量增加16%，新客户机会增加22%。好处包括提高信息保留率、学习者参与度、动机、即时反馈、有趣的公司文化以及社交学习。游戏化可以用于入职培训、合规培训、领导力培训、销售培训和新软件培训。实施包括设定目标、选择游戏化软件如Adact、选择游戏类型、添加排行榜以及征求反馈。游戏化在培训中是有效的，因为它吸引用户、增加动机、提高知识保留率并提供即时反馈。挑战包括设计复杂性、与目标的一致性以及个体差异。游戏化通过明确的目标、进展和奖励增加动机，通过提高专注度和个性化影响培训和发展。
文章概要
本文探讨了游戏化在企业培训中的应用、好处和实施方法。游戏化通过添加积分、排行榜等元素，提高员工参与度和动机，从而提升培训效果和公司绩效。研究显示，游戏化培训能显著增加客户数量和收入。文章详细介绍了游戏化在入职、合规、领导力等培训场景中的具体应用，并提供了实施步骤，包括设定目标、选择软件和征求反馈。游戏化有效促进学习成果，但也面临设计复杂性和个体差异等挑战。
高德明老师的评价
TA沟通分析评价：游戏化培训巧妙地运用了“成人自我状态”，通过积分和排行榜等结构化元素，促进了员工之间的健康竞争与合作。这种设计鼓励了“我好-你好”的心理定位，增强了团队凝聚力和个人成就感，展现了沟通中的积极互动模式。
焦点解决心理学评价：游戏化培训聚焦于员工的优势和潜能，通过即时反馈和奖励机制，强化了积极行为和学习成果。它引导员工关注“如何做得更好”，而非问题本身，培养了目标导向的思维，为持续改进和成长创造了充满可能性的环境。
佛学专家角色评价：游戏化培训体现了“因缘和合”的智慧，将技术、动机和社交元素融合，创造了有益的学习体验。它鼓励员工在挑战中培养“正念”和专注，通过团队协作减少“我执”，促进集体智慧的提升，为职场修行提供了现代法门。